so. who are we and how did we get here?

The short answer: We are, intentionally, not an addition to but a stripping away of to-dos. We support the simplification and slowing down of life. We infuse play, joy, and awe into the everyday. We’ve been called “simple but radical” and we think that’s pretty spot-on. It’s subversive to be at peace, but that’s what we are and it’s what we want to bring to you, too.

We want to prioritize not consuming. In order for the Slow Day team to survive, we do need to charge for our work. That said, we want this to be accessible and will create tiered pricing and scholarships for all possible events.

An important point: systems, policies, and environment play a role that Slow Day must recognize.

The whole enchilada:

·      Millennials and Gen Z are the loneliest generations

·      Car-centric living lacks public space

·      Shared spaces that facilitate connection within communities key to fighting the loneliness epidemic

We call ourselves a studio because we’re a place for creation, experimentation, messiness, trial and error, failing and starting over, enjoying the process.

We’re also home to a few cool spaces for writing, resting, and living with more joy + intention.

our philosophy

👋 there, I’m Anna.

In 2019, I started Pidge Post to be a better friend (+ daughter, sister, partner, etc.) to the people I loved most. I had recently moved to California and I was adrift, isolated and lonely. If I’m being honest with myself, I didn’t even recognize that part. I thought I was fine. Except that I was pretty unhappy in a pretty amazing life. When I launched Pidge with my beloved business partner, I felt I was scratching an itch for meaning by starting a business. I thought I was creating something to remind people, myself included, to send more birthday cards. I thought that this little company’s success would make me happy.

Four years in, things are different. I feel fairly confident that most of us can say this. Global pandemics have, apparently, a knack for upending things.

For me, since 2019: I moved to the PNW, had two children, dove deep into “capital-D” depression and came out the other side. I spent a long time angry that I wasn’t building Pidge into the “successful” business I wanted it to be. Until I realized that I wasn’t even seeing the true heart of Pidge Post. My goal is not to create yet another company that sacrifices its humanity for the sake of “success” (“success” itself being a separate topic entirely). My goal is to create a thoughtful, quiet space in our too-loud world. I want this to be a place where we gather to celebrate, appreciate, and flourish.

So I continue Pidge Post’s original mission: to remember and celebrate life’s moments—big and small—via handwritten cards. But I’ve gone deeper too, focusing on wellbeing through play, rest, appreciation, connection, experimentation, immersion (flow), creativity, and enjoyment. 

My heart sings loudest when writing. There’s nothing like settling in with a tea, a pen, and a glorious, independently-made card (or journal!). If you’re here, you probably feel similarly. But there are so many additional, tiny (data-backed!) ways to thrive, to send our whole selves into rituals that improve our lives. I’m excited to share my favorites with you, to hear yours, to write more, to meet IRL, to live well and fully and in celebration. Offline.

The new goal: whatever you do, don’t forget to send it.

Single user with questions for us? Check out our FAQs or get in touch.

Looking to engage Pidge Post for a corporate initiative (employee or customer appreciation, wellness programming)? Email us.